Privacy Policy

SAUNA operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). SAUNA is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal information we collect or process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.

• Financial information including payment card information, transaction details, form of payment, payment confirmation and other payment details.

• Account information including your username, password, preferences and settings (if you create an account).

• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.

• Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

• Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal information sources

We may collect personal information from the following sources:

• Directly from you including when you create an account, place an order, sign up to our newsletter, contact us, or otherwise provide us with your personal information.

• Automatically through the Services including from your device when you use our Services or visit our website (for example, device identifiers, IP address, and browsing activity), including through cookies and similar technologies.

• From our service providers who help us operate the Services, including Shopify (storefront, checkout and order management), payment processors, shipping and logistics providers, analytics providers, and customer support tools.

• From our email marketing provider: Omnisend (newsletter sign-ups, subscription status, marketing preferences, and consent logs).

• From advertising partners (if enabled) such as Meta and Google, when we run and measure advertising (and where applicable) build audiences for advertising, subject to applicable law and your cookie choices.

Cookies and similar technologies

We use cookies and similar technologies (such as pixels and tags) to operate the website, remember preferences, analyze traffic, and, if you accept, support advertising and measurement.

Depending on your location, we will only place non-essential cookies (such as analytics and marketing cookies) if you have given consent.

You can change or withdraw your consent at any time by using our Cookie Settings.

How we use your personal information

We process personal information only when we have a valid legal basis under applicable data protection laws.

Provide the Services (orders, delivery, returns, account)

What we use: contact details, order and transaction information, payment confirmations, account details (if you create one), and communications with us.

Why: to process and deliver your order, handle returns/exchanges, manage your account, and send important service messages.

Legal basis: Contract and, where relevant, legal obligations.

Customer support and communication

What we use: contact details and communications with us.

Why: to respond to inquiries, resolve issues, and maintain our customer relationship.

Legal basis: Contract or legitimate interests.

Security and fraud prevention

What we use: device and usage information, transaction signals, and identifiers used to detect abuse or fraud.

Why: to secure the Services, detect and prevent fraudulent or malicious activity, and protect our store, customers, and public safety.

Legal basis: Legitimate interests and, where relevant, contract.

Newsletter and email marketing (email only)

What we use: email address, marketing preferences, subscription history, and consent records.

Why: to send newsletters, offers, and other marketing communications by email only.

Legal basis: Consent (opt-in).

We only send marketing emails if you have actively opted in. You can unsubscribe at any time using the unsubscribe link in our emails or by contacting us at orders@shopsauna.com.

Advertising and measurement (cookies/pixels, if enabled)

What we use: device and usage information and on-site events.

Why: to measure campaign performance, limit repetitive ads, and, if you accept marketing cookies, show you more relevant ads and improve marketing efficiency.

Legal basis: Consent where required and legitimate interests where permitted.

Legal compliance and recordkeeping

What we use: order records, invoices, payment confirmations, communications, and other data necessary to comply with law.

Why: to comply with applicable laws, respond to lawful requests, and establish, exercise, or defend legal claims.

Legal basis: Legal obligations and legitimate interests.

How we disclose personal information

We share personal information with third parties only as needed to operate our store, provide the Services, comply with law, and (where applicable) conduct marketing and advertising.

• E-commerce platform: Shopify.

• Payments: payment processors.

• Shipping and fulfillment: carriers and logistics providers.

• Email marketing provider: Omnisend.

• Analytics providers.

• Advertising partners (if enabled): Meta and Google.

• Legal and business transfers where required.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you.

To learn more about how Shopify uses your personal information, visit:

https://privacy.shopify.com/en

Third party websites and links

The Services may provide links to websites or other online platforms operated by third parties. We are not responsible for the privacy or security of such sites.

Children's data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction.

Security and retention of your information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security.

We retain personal information only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Typical retention periods

• Order and invoice data: up to 5 years.

• Customer support correspondence: up to 3 years.

• Account data: until deletion, then typically up to 30 days.

• Newsletter subscribers: up to 24 months from last interaction.

• Consent logs: up to 5 years.

Your rights and choices

Depending on where you live, you may have some or all of the following rights:

• Right to access.

• Right to delete.

• Right to correct.

• Right to data portability.

• Right to opt out of targeted advertising.

• Right to withdraw consent.

To exercise your rights, contact us at orders@shopsauna.com.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below.

International transfers

If we transfer your personal information outside the EEA or UK, we will rely on recognized transfer mechanisms such as Standard Contractual Clauses or equivalent safeguards.

Changes to this privacy policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date as required by law.

Terms of service

Last updated: 7 July 2026

Company Information

SAUNA
Fiskerbakken 5
DK-3250 Gilleleje
Denmark

CVR: 42336769
Email: orders@shopsauna.com
Website: shopsauna.com

General Terms

By placing an order with SAUNA, you agree to these Terms & Conditions.

SAUNA reserves the right to update or modify these Terms & Conditions at any time. Any changes will be published on this page and become effective immediately upon publication.

Products & Availability

All products are sold subject to availability. Some collections are released in limited quantities and may sell out.

Product images are provided for illustrative purposes only. While we strive to display colours accurately, slight variations may occur depending on your screen settings.

Prices & Payment

Prices are displayed in Danish Kroner (DKK) for customers shopping from Denmark. International customers will automatically see prices in their local currency where available.

Unless otherwise stated, all prices include applicable VAT.

We accept major credit and debit cards, MobilePay and other payment methods shown at checkout. Payment is securely authorised when the order is placed.

Order Confirmation

After placing your order, you will receive an order confirmation by email.

If you do not receive your confirmation within a few minutes, please check your spam folder or contact us at orders@shopsauna.com.

Shipping & Delivery

Orders are normally processed within 2–5 business days.

Once your order has been dispatched, you will receive a shipping confirmation including tracking information.

Delivery times are estimates and may vary depending on destination, customs processing and the selected shipping method.

SAUNA currently ships to the following countries:

European Union

Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain and Sweden.

International

Australia, Canada, Hong Kong, Israel, Japan, Malaysia, New Zealand, Norway, Singapore, South Korea, Switzerland, Turkey, United Arab Emirates, United Kingdom and United States.

Shipping costs are calculated and displayed at checkout.

Order Cancellation Before Dispatch

If your order has not yet been processed for shipment, you may request cancellation through our cancellation portal:

https://shopsauna.com/apps/cancel

If your cancellation request is received before dispatch, your order will be cancelled and a full refund will be issued to your original payment method.

Once an order has been shipped, it can no longer be cancelled. You may instead return your order in accordance with our return policy below.

Right of Withdrawal & Returns

You have the right to withdraw from your purchase within 14 days from the day you receive your order.

To create a return, please use our Returns Portal:

https://www.returnflows.com/en/shopsauna-com/introduction

Simply enter your order number together with the email address used when placing your order.

If you choose a refund to your original payment method, a DKK 39 return fee will automatically be deducted from your refund.

Returned items must:

  • Be unworn and in their original condition.
  • Include all original tags and packaging.
  • Be free from perfume, makeup, smoke or other signs of use.
  • Be returned within the 14-day withdrawal period.

SAUNA reserves the right to refuse returns or reduce the refund if the value of the goods has been diminished due to handling beyond what is necessary to establish their nature, characteristics and functionality.

Once your return has been received, inspected and approved, your refund will be issued to your original payment method.

Depending on your payment provider, refunds typically appear within 5–10 business days after processing.

Gift Card + 10%

As an alternative to a refund, you may choose Gift Card through our Return Portal.

When selecting Gift Card, you will receive 10% extra value added to the amount of your approved return.

Gift Card is issued by email immediately after your return has been processed and approved.

Exchanges

SAUNA offers free exchanges on eligible orders.

To request an exchange, simply use our Returns Portal and select the preferred size or item.

Once your returned item has been received and approved, your replacement order will be shipped as quickly as possible.

Returns & Exchanges in Store

Online purchases may also be returned or exchanged at our Copenhagen Flagship Store.

Please bring your order confirmation.

Refunds for in-store returns are processed through our online system and will be issued to your original payment method. Exchanges are subject to product availability.

Warranty & Claims

All products are covered by a 24-month warranty in accordance with Danish consumer law.

The warranty covers manufacturing defects only and does not cover damage resulting from misuse, accidents, improper care or normal wear and tear.

If you believe your item is defective, please submit your claim through our claims portal:

https://www.returnflows.com/en/shopsauna-com/c?from=return

To submit a claim, you will need to provide:

  • Your order number
  • A description of the issue
  • Clear photographs showing the defect

Once we have received your claim, we will review the information and contact you with the next steps as soon as possible.

Limitation of Liability

SAUNA shall not be liable for any indirect, incidental or consequential damages arising from the use of this website or from delays caused by circumstances beyond our reasonable control, including but not limited to strikes, transport disruptions, customs delays, natural disasters or other force majeure events.

Nothing in these Terms & Conditions limits your statutory rights under applicable consumer protection legislation.

Privacy

SAUNA processes personal data in accordance with the EU General Data Protection Regulation (GDPR) and applicable Danish data protection legislation.

Personal information is collected solely for the purpose of processing orders, providing customer service and fulfilling our legal obligations.

For more information, please refer to our Privacy Policy.

Governing Law

These Terms & Conditions are governed by Danish law.

Any dispute arising from or relating to these Terms & Conditions shall be submitted to the competent Danish courts, with the District Court of Helsingør as the court of first instance, unless otherwise required by mandatory consumer protection legislation.

Contact

If you have any questions regarding your order or these Terms & Conditions, please contact us:

Email: orders@shopsauna.com

Customer Service
Monday – Friday
09:00–16:00 CET